Having a vision of leading the market in the industrial valve system, late Mr. Pramod Mehta started the Modern Sales Agency India Pvt. Ltd (MSAIPL) in the year 1976 as a shop in Nagdevi, the hardware hub of Bombay. With a determined goal of making valuable contributions to the industrial valve system, Mr. Mehta's journey began by minorly associating with some of the major brands in the HVAC Segment, namely Johnson Controls, Advance Valves, EasyFlex, Kirloskar, Shenco, Leader, and Sant.
After forming successful brand associations with these star brands, Mr. Pramod Mehta sensed a feeling of accomplishment and then took the responsibility of training his sons, namely, Mr. Nilesh Mehta, Mr. Samir Mehta, and Mr. Rupesh Mehta. The training focused on equipping all three of his sons with the relevant skills and knowledge so that they could jointly work towards achieving his goal of being the market leader! Being a man with a mission, Mr. Mehta appointed his three sons as the directors of the company, as these new and fresh brains helped the company prosper at a progressive rate.
With the new directorial trio, the company expanded from MSAIPL to Modernizing Trends. They introduced eco-friendly, luxurious, and energy-efficient plumbing systems along with the fire-fighting range, radiant heating, and cooling systems. Modernizing Trends achieved so much by joining hands with some of the world's leading giants like Giacomini, Tece, Bongio, Lunos, Mira Europe, Inda, Trebema, and Provent Systems. The latest additions to Modernizing Trends have been Sinikon for efficient drainage solutions and Berloni for lavish Italian modular kitchens.
Starting with a small shop in Nagdevi, MSAIPL has now spread its hand to all the topmost urban markets across the country. Marking its presence in cities like Delhi, Pune, Ahmedabad, Hyderabad, Kolkata, Bengaluru, and Surat, the head office of the company is located in Mulund, Mumbai. MSAIPL has expanded itself by creating Experience Centers called Water E-Motion in Mumbai and Pune that have a 12,000 square feet warehouse in Bhiwandi. Having achieved so much in the previous years, the company has made its mark by making excellent contributions to the industrial valve system!